Interview with Cat Loving Superhero Hellboy
They call him Hellboy (real name Anung Un Rama). He’s the toughest, feline-loving superhero on the planet. Feared and misunderstood by the …
Hellboy
The Hellboy II Marketing Strategy: NBC Universal’s Plan To Make Hellboy Appeal To Mainstream Audiences
Interview with David O'Connor, Senior Vice President of Strategic Marketing at Universal, discussing the cross-promotional marketing strategy being …
