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Advertising

Advertising is a type of marketing communication that uses sponsored messaging to promote or sell a product, service or idea. These articles are about the topic of advertising.

NBC Chimes

The Surprising Story Behind The NBC Chimes

December 26, 2022 by Joe Michaels

Initially developed as a switching cue for radio engineers, the NBC Chimes became one of the first, and most famous examples of sonic branding. Here's the fascinating story behind the creation of the NBC Chimes.

Read moreThe Surprising Story Behind The NBC Chimes
Vintage Sexist Ads

The 28 Most Sexist Ads From The Mad Men Era Of Advertising

August 16, 2022 by Nancy Lee

Here are some of the most chauvinistic and ridiculous vintage sexist ads ever made by the Mad Men of Madison Avenue.

Read moreThe 28 Most Sexist Ads From The Mad Men Era Of Advertising
Skip Button

Why The First Five Seconds Of YouTube TrueView Ads Matter So Much

December 15, 2020 by jayfrankwilson

Do you know the five-second rule when advertising using YouTube TrueView ads? Here's how savvy advertisers keep your attention so you won't click on the Skip button.

Read moreWhy The First Five Seconds Of YouTube TrueView Ads Matter So Much
The Kansas Problem: Why Is Your Website Getting So Much Traffic From Coffeyville, Kansas?

The Kansas Problem: Why Is Your Website Getting So Much Damn Traffic From Coffeyville, Kansas?

November 3, 2020 by Joe Michaels

Wondering why your website is so popular in Coffeyville, Kansas? Here's the strange story of something called "The Kansas Problem" and some tactics on how to deal with it.

Read moreThe Kansas Problem: Why Is Your Website Getting So Much Damn Traffic From Coffeyville, Kansas?
Ads.txt File Format

How To Easily Manage Ads.txt Files Across Multiple Subdomains

August 14, 2020 by Joe Michaels

Deploying ads.txt files across subdomains can be confusing. Don't worry, here's how to manage your subdomain ads.txt files.

Read moreHow To Easily Manage Ads.txt Files Across Multiple Subdomains
CPM Calculator Apps

The 5 Best CPM Calculator Apps For Calculating Online Advertising Campaigns

May 25, 2020 by jayfrankwilson

Never make a math mistake again. Here are the best CPM calculator apps for both iOS and Android.

Read moreThe 5 Best CPM Calculator Apps For Calculating Online Advertising Campaigns
Netflix Roku - Netflix Samsung

OTT vs CTV: They’re NOT The Same, But What’s The Difference?

February 7, 2020 by Joe Michaels

OTT and CTV are not the same. Here's everything budget savvy advertisers need to know about OTT vs CTV advertising.

Read moreOTT vs CTV: They’re NOT The Same, But What’s The Difference?
Brave Web Browser

Why You Should Dump Your Ad Blocker For The Brave Browser (2020)

February 4, 2020 by Joe Michaels

Thanks to cryptocurrency technology, the Brave browser thinks they have a solution that could save the Internet.

Read moreWhy You Should Dump Your Ad Blocker For The Brave Browser (2020)
OTT Advertising & Election Advertising

4 Reasons Why OTT Advertising Will Rule The 2020 Elections

October 16, 2019 by Joe Michaels

There will be one clear winner from the 2020 elections, OTT advertising. Here are some reasons why both OTT advertising and Connected TV advertising will rule the 2020 elections.

Read more4 Reasons Why OTT Advertising Will Rule The 2020 Elections
President Donald Trump

How Lobbyists Are Using The AdTech Industry To Contact President Trump

September 12, 2019 by Joe Michaels

Lobbyists and special interest groups have adapted to find new ways to influence and contact President Trump and his inner circle. Their tool of choice? A type of AdTech, or advertising technology, called Geofencing.

Read moreHow Lobbyists Are Using The AdTech Industry To Contact President Trump
Geo Cookies And Location Privacy Concerns

GeoCookies: How Advertisers Can Target The Historical Locations Of Smartphones

September 3, 2019 by Joe Michaels

Here's everything you need to know about both GeoCookies and GeoFencing, how advertisers use these technologies, and their impact on your personal location privacy.

Read moreGeoCookies: How Advertisers Can Target The Historical Locations Of Smartphones
Instagram

The Guide to Selling Products on Instagram for Profit (2019)

May 30, 2019 by Nancy Lee

Selling products on Instagram is a great idea. The social network provides wonderful opportunities for visual promotion. But what does it take to make the most of it?

Read moreThe Guide to Selling Products on Instagram for Profit (2019)
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Categories

Job Automation - Robot Reporter

Job Automation Using ChatGPT Could Make These Jobs Obsolete – Is Your Job On This List?

ChatGPT’s advanced language processing capabilities could revolutionize the workforce by automating jobs, but it also poses a threat of widespread job loss. Are you ready for the future of an AI-based workforce and job automation?

Tech That Died - Tech Graveyard

RIP: Remembering The Tech That Died In 2022

It’s been a wild ride for tech in 2022. We’ve seen the rise of new gadgets, platforms, and services, and the demise of some of the biggest names in the industry. From the shocking death of a beloved tech giant to the sudden closure of a popular app, here are the biggest tech deaths of 2022 that left us all reeling. Get ready to take a trip down memory lane and pay tribute to the tech that died in 2022.

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Tech That Died - Tech Graveyard

RIP: Remembering The Tech That Died In 2022

Dr. Martin Luther King, Jr.

25 Inspirational Dr. Martin Luther King Jr. Quotes

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