• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
  • About
  • Contact
  • Subscribe
  • Advertise
method logo sxs 280x96 wht

methodshop

tech news, reviews & how to's

  • Trending
  • Latest
  • Tech
    • Apps
    • Internet
    • Software
    • Security
    • Games
    • Advertising
  • Life
    • Entertainment
    • TV & Film
    • Music
    • Health & Science
    • Family
    • Social Media
    • Food
    • Style
  • Learn
    • Tutorials
    • Reviews
    • News
      • Business
      • Crime
      • Politics
  • Fun
    • Featured
    • Humor
    • Holiday
    • Random Articles

Home : Social Media : Why The Skittles Marketing Team Deserves A Raise For Their Innovative Social Media Strategy

skittles feature
skittles feature

Why The Skittles Marketing Team Deserves A Raise For Their Innovative Social Media Strategy

Many companies are beginning to realize how important social media communities can be for their brand. But who would have thought that the Skittles marketing team would have been such trailblazers?

Mar 2, 2009 by J. Frank Wilson
FacebookTweetPinLinkedIn
Reading Time: < 1 minutes

Everyone and their grandmother is starting to jump on the social media bandwagon, but few companies really “get it” let alone take social media to a whole new level. It might be hard to believe, but as of this week, Skittles is now one of the most innovative brands involved in social media marketing.

New Skittles Marketing Campaign Redirects Their Web Traffic To Different Skittles Social Media Pages

If you go to Skittles.com, you might be surprised to see they’ve replaced their home page with a widget that links to Skittles social media pages on Twitter, Flickr, Wikipedia, and YouTube. That’s right Skittles has gotten a complete social media makeover. No press releases, canned marketing copy, or boring “about page” text.

Skittles Social Media - Flickr Page
Skittles Social Media – Flickr Page

Skittles has basically given control of their brand and product image to social media communities. Very risky! Needless to say, someone on the Skittles marketing team has giant balls.

Skittles Social Media - Twitter Page
Skittles Social Media – Twitter Page (March 2009)

What Other Companies Can Learn From The Skittles Marketing Team

Minted Methodshop

Many companies are beginning to realize how important social media communities can be for their brand. But who would have thought that the Skittles marketing team would have been such trailblazers?

To everyone on the Skittles marketing team, congratulations! Your Skittles social media strategy is fantastic. We are very impressed.

Nbc Chimes Feature Scaled

The Surprising Story Behind The NBC Chimes

Read moreThe Surprising Story Behind The NBC Chimes
Sexist Ads Scaled

30 Vintage Sexist Ads That We Still Can’t Believe Actually Existed

Read more30 Vintage Sexist Ads That We Still Can’t Believe Actually Existed
Youtube Skip Button

Why The First Five Seconds Of YouTube TrueView Ads Matter So Much

Read moreWhy The First Five Seconds Of YouTube TrueView Ads Matter So Much
J. Frank Wilson
J. Frank Wilson

Frank Wilson is a retired teacher with over 30 years of combined experience in the education, small business technology, and real estate business. He now blogs as a hobby and spends most days tinkering with old computers. Wilson is passionate about tech, enjoys fishing, and loves drinking beer.






FacebookTweetPinLinkedIn
Category: Social Media, Advertising, Food Tag: candy, marketing, Skittles
Previous Post:sexy einstein sandalsThis Sexy Einstein Photo Is Driving The Internet Wild
Next Post:Samsung SGH-T719 Reviewsamsung sght719

Reader Interactions

Leave a Reply

Your email address will not be published. Required fields are marked *

Sidebar

Popular Posts

google naked

7 Pictures Of Naked People Captured By Google’s Cameras

rooftop woman

10 Naked Sunbathers Busted By Google Earth

lg tv disable home screen scaled

How To Change The Default LG TV Home Screen To Live TV

hatch restore sleep

Is Your Hatch Restore Already Registered? Here’s How To Fix It And Unregister A Hatch Restore.

usb data blockers

The 6 Best USB Data Blockers To Prevent Hackers From Juice Jacking Your Files

A mom laughing at a smartphone and tablet

250+ Funny Dirty Mom Jokes That Will Make Everyone Laugh (Even Mom)! (NSFW)

harrypotter sex

Controversial Nimbus 2000 Vibrating Harry Potter Broomstick Has Parents In An Uproar

couple kissing

Dating Acronyms: The Ultimate List Of Useful Dating Abbreviations

dmas top usa

Top 200 Nielsen DMA Rankings (2023) – Full List

ierase

How To Erase iPod Tutorial — The Super Fix for Most iPod Problems

Jump to comments

About

MethodShop’s mission is to entertain, inform, and sometimes gross you out. MethodShop has affiliate relationships, so we may get a small share of the revenue from your purchases. Items are sold by the retailer, not by us. All prices are subject to change.

Follow

  • Facebook
  • Twitter
  • Instagram
  • YouTube
  • Pinterest

Trending Posts

google naked

7 Pictures Of Naked People Captured By Google’s Cameras

rooftop woman

10 Naked Sunbathers Busted By Google Earth

lg tv disable home screen scaled

How To Change The Default LG TV Home Screen To Live TV

Latest Posts

U2 Sphere - A visually stunning concert with U2 performing inside a large glowing ball.

U2 Opens the Sphere in Las Vegas With a Visually Stunning Concert

Famous Gone With The Wind quotes

Frankly, My Dear, You Should ‘Give A Damn’ About These 15 Famous Gone With The Wind Quotes

Britain’s Sycamore Gap Tree Deliberately Chopped Down in Act of Vandalism

Britain’s Sycamore Gap Tree Deliberately Chopped Down in Act of Vandalism

MethodShop Animated Zoom Icon
  • About
  • Submit
  • Disclaimer
  • Privacy Policy
  • Contact
  • Subscribe
  • Store

Copyright © 2023 MethodShop · All Rights Reserved.