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Steven Spielberg and DreamWorks TV are reteaming with TNT to exec produce a six-hour adaptation of Stephen King-Peter Straub adventure novel “The Talisman.” Tentpole event has been greenlit for a summer 2008 debut. Story follows a man’s perilous journey to find a mysterious talisman that holds the key to saving his mother’s life. His travels …
NBC’S FEMALE-FOCUSED ONLINE COMMUNITY IVILLAGE.COM this week launched an integrated brand campaign with the help of agency kirshenbaum bond + partners. The campaign is timed to coincide with the launch of “iVillage Live,” the daily talk show broadcast from Universal Studios in Orlando, which will air simultaneously on NBC Universal local stations and Bravo, and …
NBC Universal yesterday named Michael Pilot, a General Electric executive since 2002, as president of its advertising sales division. Mr. Pilot will succeed NBC’s longtime head of sales, Keith Turner, whose departure was announced last week. Mr. Pilot had been president of the Equipment Finance Group for G.E., which controls NBC Universal. In his new …
Dan Aykroyd remembers his thoughts moments before he went on stage for the first time in 1975 on Saturday Night Live. “I remember standing under the scaffolding, thinking these next five minutes are going to be experience- and existence-altering, because if I die out there, this is basically my one shot at coming down to …
‘Arrested,’ ‘Office,’ ‘Weeds’ among comedy nominees NBC and Fox have topped the TV nominations for Producers Guild of America awards with four each, followed by three each for ABC, CBS and HBO. The PGA, which announced the small-screen nominations in four categories Monday, will present the kudos Jan. 20 at its awards show at the …
Can 5 little speakers and a sub woofer deliver superior audio for under 2k? These little speakers may not deliver the acoustic quality of George Lucus’ living room, but they come pretty close for a fraction of the price. read more This blog is part of the MethodShop.com Network
If you want a glimpse of the future of advertising, you can hire a consultant – or you can travel to Britain. Online advertising is racing ahead in Britain, growing at a roughly 40 percent annual rate, and is expected to account for as much as 14 percent of overall ad spending this year, according …
There was a time when actors thought doing a TV show was slumming it. These days, a solid series is on a par with films when it comes to respectability, and a young actor with a hit show on her resume is in an enviable spot. Just ask Hayden Panettiere, who plays indestructible cheerleader Claire …
Media companies are racing to find ways of distributing user-generated content, as the popularity of web-produced amateurvideos and photos shows nosigns of waning. Yahoo and Reuters will today announce an alliance to syndicate user-generated news photos and video in a venture called You Witness. The feature, versions of which are already popular on many news …
Violent games may alter brain activity A new study showing a link between violent videogames and potentially negative behavior in teens could be ammo for federal and state lawmakers who want to regulate vidgame sales. Study’s findings, presented Tuesday at the Radiological Society of North America’s annual convention, showed that teens who play violent vidgames …
A battle between NBC Universal, which owns Telemundo, and Spanish-language rival TV Azteca, took a bitter turn Thursday when NBCU filed a petition with the FCC to deny the license renewal of KAZA, a Los Angeles-area TV Azteca America affiliate. The station is owned by Pappas Telecasting, but, the NBCU petition says, not really: Through …
Sirius Satellite Radio expects to offer a live television service in cars by late 2007, and deals with content providers may be set as early as January, CEO Mel Karmazin said Thursday. In an interview at the Reuters Media Summit in New York, Karmazin said the mobile video, likely to be available in 2008 model …
MAURICE GREENBERG, THE FORMER BOSS of American International Group Inc., an insurance mega-company, has expressed interest in buying the New York Times Company, according to a report from CNBC. The proposed purchase would be the biggest private-equity takeover of a newspaper company ever. The deal would be larger than the purchase of The Philadelphia Inquirer …
NBC is not trying to be a portal. That was the word the company’s digital chief, Beth Comstock, gave advertisers yesterday afternoon at Advertising Age’s Media Mavens award luncheon, where Ad Age Associate Publisher Scott Donaton grilled her on NBC’s online ambitions, whether the network was infringing on agency territory with a new plan to …
Yahoo introduced a new site design for the Yahoo TV section of the search engine as part of its effort to keep pace with new ways of consuming television online. Yahoo TV’s makeover, the first in five years for the service, follows efforts by small and large video sites in the last several months to …
The Zune, Microsoft’s much-hyped answer to Apple’s trend-setting iPod, had a good first four days of sales, says a leading research firm. But consumer electronics analysts don’t think Apple has anything to worry about. The NPD Group, which tracks sales at most top retailers, says the Zune digital music device had a 9% market share …
NBC is mulling broadcasting Friday night rehearsal sessions of “Saturday Night Live” on the Internet. It’s just one of the many scenarios the digital future could deliver, according to NBC Universal chief digital officer George Kliavkoff, who openly mused about the possibilities Wednesday at the Digital Entertainment Media & Marketing Excellence conference at the Hyatt …
