The U.S. company says news spots vilifying it were aimed at sinking its Spanish-language unit’s licensing effort.
General Electric Co. lashed out Monday at a lack of competition in Mexico’s broadcasting industry and said it had been vilified because of plans by its Telemundo unit to start a network in the country.
GE said in full-page ads in several Mexican dailies that Mexico’s second-largest network, TV Azteca, had attacked GE on one of its news shows last week in the hope of thwarting an application by its U.S. Spanish-language television arm, Telemundo, for a broadcasting license.
“This use of the media only confirms the consensus about the need for more competition in Mexican television,” said GE, a diversified conglomerate with operations that include jet engines and commercial lending.
MORE
Frank Wilson is a retired teacher with over 30 years of combined experience in the education, small business technology, and real estate business. He now blogs as a hobby and spends most days tinkering with old computers. Wilson is passionate about tech, enjoys fishing, and loves drinking beer.