Did you hear the one about stand-up comedians becoming a major hit on iTunes?
That’s actually not a joke.
MTV Networks has been surprised to discover that low-profile stand-up specials from its Comedy Central channel are outperforming better-known franchises.
Armed with this knowledge, it doesn’t take a crystal ball to predict the next get-rich-quick scheme in television production. Just stick a camera in the back of your local comedy club.
Record. Digitize. Count your money. Let the cost-cutting of original Internet TV shows begin.