“McDonald’s is expanding tests for a national DVD rental service in its restaurants, promising to turn the fast-food chain into a do-it-yourself Netflix for road warriors.
The company has been testing a drop-off rental service in Denver through its Redbox subsidiary, letting customers rent discs for $1 a day.” [Via wired.com]
Super Size your meal: then rent Super Size Me
Perfect!! As if McDonalds was not already contributing to the obesity of America, they’re now promoting couch potatoes to get up off the couch, come to their store, order a BigMac, and then plop down with a DVD only to head BACK to the store the next day to return it…and of course, order another BigMac.