NBC takes demo victory with ‘Talent’

    NBC takes demo victory with 'Talent' 1NBC outdueled CBS to win the week in the adults 18-49 demographic in broadcast primetime, but the eye added to its string of victories in viewership for the week ending Aug. 26.

    The peacock’s performance was helped by having the week’s top three shows in adults 18-49, including the season finale of “America’s Got Talent,” a better-than-average “Sunday Night Football” matchup and another episode of “The Singing Bee.” CBS won its 12th viewership crown in 13 weeks of the summer. Ratings data was released Tuesday by Nielsen Media Research.

    Although it wasn’t the top-performing show in the 18-49 demographic Monday night — that was “Two and a Half Men” (9.2 million, 3.0 rating/8 share in adults 18-49) — a repeat “TV’s Funniest Moments” (7.2 million, 2.5/7) did all right by Fox. Fox won the night on the strength of the two-hour show, which came up against mostly repeats and a new episode of ABC’s “Fat March” (4.9 million, 1.9/5).

    NBC did all the talking Tuesday with “America’s Got Talent” (13.9 million, 4.2/12). “Talent” did well for the network, which saw a 20% increase in adults 18-49 compared with last year’s finale. It followed up with “The Singing Bee” (8.9 million, 3.4/9). CBS’ “Big Brother” (7.3 million, 3.1/8) did OK against “Talent.”

    NBC takes demo victory with 'Talent' 2


    [Read On: Hollywood Reporter]