Marketers have been struggling to find a clever way to use Chatroulette for promotion and it looks like Lionsgate figured it out. To help promote their new film “The Last Exorcism“, Lionsgate has been ambushing unsuspecting Chatroulette users with a sexy girl with a… surprise.
Here’s a video of some of the reactions. Enjoy!
This is a great peace of marketing work! The video is well done and on the beginning you have no clue what is happening next….thats why everyone gets scared.