• Skip to main content
  • Skip to header right navigation
  • Skip to site footer
  • About
  • Contact
  • Subscribe
  • Advertise
methodshop

methodshop

tech news, reviews & how to's

  • Trending
  • Latest Stories
  • Fun
  • Culture
  • Learn
  • Tech
  • Search
You are here: Home / Entertainment / Gambling / 4 Creative Ways Online Casinos Are Beating Their Real-Life Counterparts
Online Gambling Industry

4 Creative Ways Online Casinos Are Beating Their Real-Life Counterparts

Here are some of the most effective ways online casinos are bringing in more clients and improving their customer retention.

February 26, 2017 by jayfrankwilson
Facebook0Tweet0Pin0LinkedIn0
Table of Contents[Hide][Show]
  • 01) Social Media Engagement
  • 02) Great Bonus Offers & Features
  • 03) Sports Sponsorships
  • 04) Humor Marketing
  • Learning Some Tricks From Online Casinos

Gambling is one of the biggest industries in the world and is only getting bigger. Forecasted to reach 511 billion dollars by 2019, online gambling has been one of the strongest growth areas for the gambling industry. Gamblers are embracing online casinos and profits are surging, even at the local levels. In New Jersey alone, online gambling grew by 32% in 2016.

Global Gambling Market Gross Gaming Yield (Ggy) From 2010 To 2019 (In Billion U.s. Dollars)
Global gambling market gross gaming yield (ggy) from 2010 to 2019 (in billion u. S. Dollars). Source: statista

Why are online casinos suddenly doing so well? They have plenty of aces up their sleeves. Here are some of the most effective ways online casinos of bringing in more clients and improving their customer retention.

01) Social Media Engagement

The main advantage of running an online casino is that you can interact directly with your customers. People are always just one click away from the latest offers, deals and special bonuses. That’s why casinos try to use social media as a springboard to new clients and as a tool for keeping existing members happy. Casino players are more likely to respond to a promotion advertised over Facebook than a newsletter. Social media is also a more reliable tool for getting valuable feedback.

Online casinos such as Ikibu, Heroes, and Kaboo have managed to close the gap separating them from bigger casinos with a flawless track record. They invite players to embark on an epic quest and be a part of an online adventure, rather than a gambling routine. They created fictional universes, original characters, and stories that make players feel like they are part of something meaningful. Others focus on specific demographics, which promotes offers for ladies among others.

02) Great Bonus Offers & Features

The oldest marketing trick in the book is to offer irresistible bonuses to existing members and generous welcome packages to prospective customers. Virtually all online casinos now offer stuff for free, but some go above and beyond and promote something truly unique. They advertise these promotions over social media and try to make the necessary adjustments requested by their players.

PlayOJO, for example, paid attention to one of the most common requests made by players. People don’t like the idea of being subject to extensive wagering requirements on their bonus offers. This casino offers a unique bonus system and waives the excessive playthrough demands. Their players also have unrestricted access to unique in-gaming mechanics like to OJOplus money back and OJO wheel.

03) Sports Sponsorships

Although commonplace in most of Europe, until recently, tough gambling laws have kept online sports betting companies out of the United States. As regulations relax, savvy online casinos are spending big money on sporting event sponsorships. Promoting an online casino at sporting events has proven to be a very effective, albeit expensive way, of gaining clients. But it works. Online casinos have a keen eye for techniques that actually work and that’s why they spend a lot of money on sports sponsorships. Not only sports benefit from this type of funding, but also arts, festivals, entertainment, annual events, and fairs.





04) Humor Marketing

People play online casino games to win cash, but also to have some fun from the comfort of their home. Intelligent gambling operators have picked up on the vibes and use humor as an effective tool to gain their business. Some rely on witty Facebook and social media promotions to drive traffic, others work directly with well-known comedians. The BetVictor campaign with Paul Kaye, for example, did a brilliant job at raising awareness about the quality of BetVictor.com odds. Other online casinos are following suit and work with famous TV presenters and comedians to promote their products.

Learning Some Tricks From Online Casinos

Running a successful online casino isn’t easy. In addition to competing with nearby physical locations, they also often compete against other digital casinos around the world. Comparatively, the pain points online casinos struggle with isn’t much different than most retailers. Wal-Mart, Target and Best Buy all compete with each other as well as Amazon.com. But a strategic focus on both gaining new customers while improving customer retention can give you the edge you need against your competition.

Related Posts:

  • Comparing Physical Slot Machines To Their Virtual Counterparts
    Comparing Physical Slot Machines To Their Virtual…
  • 5 Reasons Why Many Online Casinos Are Safer Than You Think
    5 Reasons Why Many Online Casinos Are Safer Than You Think
  • 4 Of The Best Online Casinos That You Can Join Right Now (2019)
    4 Of The Best Online Casinos That You Can Join Right…

Facebook0Tweet0Pin0LinkedIn0
Category: Gambling, Advertising, Internet, Social Media Tag: Best Buy, BetVictor, Casinos, Customer Service, facebook, gambiling, gambling, Heroes (TV Show), Ikibu, Kaboo, New Jersey, Paul Kaye, PlayOJO, Target, Walmart
Previous Post: « Conversations with Coders Conversations with Coders: How Bloomberg is Recruiting Coders Using Storytelling
Next Post: Pyrography Artist Burns Beautiful Swirls Into Wood With A Fire Pen Pyrography »

Sidebar

Trending Now

  • How To Easily Create A PayPal Shipping Label Without InvoiceHow To Easily Create A PayPal Shipping Label Without Invoice
  • Controversial Nimbus 2000 Vibrating Harry Potter Broomstick Has Parents In An UproarControversial Nimbus 2000 Vibrating Harry Potter Broomstick Has Parents In An Uproar
  • 7 Pictures Of Naked People Captured By Google's Cameras7 Pictures Of Naked People Captured By Google’s Cameras
  • The 30 Best Caddyshack Quotes That'll Make You LaughThe 30 Best Caddyshack Quotes That’ll Make You Laugh
  • 20 Famous People Who Are Members Of The Sleepless Elite20 Famous People Who Are Members Of The Sleepless Elite
  • The 30 Best Office Space Quotes (How Many Do You Know?)The 30 Best Office Space Quotes (How Many Do You Know?)
  • 20 Silly 90s Fads That Were Cool Then, But Definitely Aren't Now20 Silly 90s Fads That Were Cool Then, But Definitely Aren’t Now
  • How To Import Microsoft Teams Customized BackgroundsHow To Import Microsoft Teams Customized Backgrounds
  • 50+ Famous Happy Birthday Quotes From Notable Personalities50+ Famous Happy Birthday Quotes From Notable Personalities
  • Ultimate List Of Jackie Chan's Most Painful Injuries And Broken BonesUltimate List Of Jackie Chan’s Most Painful Injuries And Broken Bones

Categories

COLD Podcast & Amazon Music

The COLD Podcast Gets Scooped Up In Exclusive Distribution Deal With Amazon Music And Has Been Optioned As A TV Series

Gina Carano Fired Poll

Was Disney Right To Fire Gina Carano From The Mandalorian?

After months of posting controversial messages on social media mocking pronouns supporting trans people, the 2020 election, face coverings, and Covid-19 lockdowns, The Mandalorian star Gina Carano got fired for her Instagram post about Jews in Nazi Germany that went too far for Disney.



About

MethodShop’s mission is to entertain, inform, and sometimes gross you out. MethodShop has affiliate relationships, so we may get a small share of the revenue from your purchases. Items are sold by the retailer, not by us. All prices are subject to change.

Latest

The Sunbather by Ohad Meromi

The 25 Weirdest Statues And Sculptures From Around The World

Perseverance Mars Landing Photos

This Incredible Midair Photo Shows The Perseverance Mars Landing From Above

Follow

MethodShop Animated Zoom Icon
  • About
  • Submit
  • Disclaimer
  • Privacy Policy
  • Contact
  • Subscribe
  • Store

Copyright © 2021 MethodShop · All Rights Reserved · Powered by BizBudding Inc.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie settingsACCEPT
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-necessary

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.

SAVE & ACCEPT