Bloomberg’s new video series, Conversations with Coders, is unique look at their software engineering program from the inside out. Profiling the developer experience at Bloomberg, it’s a brilliant recruiting and brand communication effort. Each episode shows how Bloomberg‘s different software teams manage, optimize, and innovate data in real-time.
Who Is Adam Wade?
Conversations with Coders is hosted by “an average guy” named Adam Wade from Hoboken, NJ. Adam is not a coder. He’s an award-winning storyteller. He teaches a storytelling class at NYC’s Magnet Theater and is a record-holding 20-time winner of the popular Moth StorySlam storytelling competition.
Bloomberg demonstrated real innovation is selecting Adam to host the show. He’s an excellent choice to tell the company’s brand story in a relatable and authentic way.
We don’t know how many episodes are planned for the Conversations with Coders series. Bloomberg employs almost 5,000 software engineers in Manhattan. There should be plenty of content opportunities.
Episode 1: Inside the machine with Gulru
Adam Wade visits Bloomberg’s New York City headquarters and meets a software engineer named Gulru. She brings Adam to her morning scrum meeting where he learns how coders with different skill sets work as a team.
Episode 2: Discovering DevX with Ajmal
Adam gets a peek at Bloomberg’s development tools with Ajmal, a member of their developer experience team, DevX.