Steve Jobs unveiled a new sleek $99 version of the Apple TV set-top yesterday. The new Apple TV streams content from Netflix, YouTube and Flickr; first-run movies for $4.99; and select TV shows for $0.99. (A total of 7,000 movies will be available at launch, half in HD and most available the day they’re released on DVD.)
The old Apple TV was $299. To reach the $99 price point of the Apple TV 2.0, Apple decided to ditch the hard drive and making it just a streaming machine like the Roku. iOS integration and the new “AirPlay” feature will allow users to access titles they rent on their the iPhone, iPad or iPod Touch – begin watching a movie on your TV then watch the rest on your iPhone.
What do you think of the new Apple TV? Would you buy one?
Frank Wilson is a retired teacher with over 30 years of combined experience in the education, small business technology, and real estate business. He now blogs as a hobby and spends most days tinkering with old computers. Wilson is passionate about tech, enjoys fishing, and loves drinking beer.