Are you editing or producing a brand reel for your company? Picking perfect sizzle reel songs can be an extremely difficult task. The music will serve as the main thread that holds the entire piece together. It will determine the mood, set the tone and engage your audience. Here are some popular songs that should be on your sizzle reel music selection short list.
Rocket – “Closer to Infinity”
Fast-paced and fun. Great for sports-related sizzle reels. You can see how Nokia used the song “Closer to Infinity” as their sizzle reel on how they rebuilt their brand.
Ok Go – “The One Moment”
Are you bringing multiple pieces of your company together? Does everything. The song “The One Moment” by Ok Go features multiple stops, pauses and a beautiful build to the chorus. It slows down at the end just in time to showcase your brand and messaging on the end page. HBO used “The One Moment” to highlight their 2014 programming.
Panic! At The Disco – “Ready To Go (Get Me Out of My Mind)”
Light, poppy, and fun are just a few words that come to mind when describing “Ready To Go” by Panic! AT The Disco. Discovery Channel used the song to showcase their content in their 2014 brand sizzle reel.
R5 – “Smile”
With its catchy happy chorus, “Smile” by R5 is a great selection for an uplifting sizzle reel. However, some of the lyrics in the verses won’t fit most brands. For example, the opening set of lyrics is, “Today I feel like running naked through your street. To get your attention, whoa. I broke up with my girl so tell me where to meet. Or did I mention, whoa oh, oh.” An easy fix to this situation is to use an instrumental version of the song during the verse and then cut to the full song with lyrics during the chorus.
“Smile” (Official Video)
Krewella – “Live for the Night”
iHeartRadio used Krewella‘s hit song “Live For The Night” for their iHeartRadio Music Festival sizzle reel. If you’re looking for a fun, fast-paced song for your brand, then this is a fantastic choice. The song has lots of breaks, cuts and hooks and is very easy to edit to.
The tricky part with “Live For The Night” is the lyrics. The verses contain profanity and drinking references. Not exactly corporate event friendly. If you need a cleaner version of the song, then you can get creative and use an instrumental version to cover up some of the lyrics.
Know Any More Awesome Sizzle Reel Songs?
These were just some of my favorite sizzle reel songs. What about you? Do you like to use certain songs when editing brand reels or doing corporate video production work? What are some of the best sizzle reels that you’ve seen? Got any sizzle reel music recommendations? Please post a note in the comments and let everyone know.
Frank Wilson is a retired teacher with over 30 years of combined experience in the education, small business technology, and real estate business. He now blogs as a hobby and spends most days tinkering with old computers. Wilson is passionate about tech, enjoys fishing, and loves drinking beer.
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great songs. hadnt thought about “Smile” before. thanks!