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Home : Advertising : Billboard Dispenses Dog Food When You Check In on Foursquare

Happy Dog
Photo via Kat Smith

Billboard Dispenses Dog Food When You Check In on Foursquare

Ever try walking your dog past your local pet store when they're closed? You dog doesn't care. They know cookies are inside. They don't care about silly things like "business hours." Well this GranataPet dog food billboard is a dream come true for your dog(s). Anytime you walk by the billboard, just check-in on Foursquare and a little snack gets dispensed in the attached bowl.

April 7, 2011 by jayfrankwilson
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Ever try walking your dog past your local pet store when they’re closed? Your dog doesn’t care. They know dog cookies are inside. They don’t understand silly things like “business hours.” Well, this GranataPet billboard with Foursquare integration is a dream come true for dogs. Anytime you walk by the billboard, just check-in on Foursquare and a little snack gets dispensed in the attached bowl.

Foursquare Dog Food Surprise

Excellent marketing tactic. Not only is GranataPet locally raising awareness for their pet products, but getting tons of press too on a slim budget. Now if only they made a billboard for humans that dispensed beer.


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Category: Advertising, Food, Social Media Tag: Animals, Dogs, foursquare, marketing, pets, video
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