For the 2008 election, online campaigning is already playing an important role. While it used to be a resource utilized by niche organizations that hardy drew in the masses, now every candidate running for President is trying to show just how connected they are through blogs, viral videos, and social networking sites. Problem is though, while the top candidates have great stuff going, there’s quite a bit that could use some tweaking.
So which Presidential candidate has the best website? Some are interactive and full of information, others are a total mess. Let’s take a look:
If you need an immediate update of Hillary Clinton news ASAP her campaign will text message your cell phone. The site itself is also perfect, too perfect if you ask me. How about some dirt Hillary? Or a link to Bill Clinton’s blog? Now THAT would spice it up (www.hillaryclinton.com).
Or how about John Edwards? It takes 20 minutes to just peruse the initial page, and about a month to get through the rest. Content overload John! Between the photo blog, audio blog, news blog, action blog, Facebook, Twitter, MySpace and 20 plus RSS feeds, I don’t know where to start. Valiant effort but wayyy too overwhelming (www.johnedwards.com).
On the opposite end of the spectrum is Rudy Giuliani. Rudy has nothing on there. Well he has links to purchase merchandise, but content? Hardly any. While the pictures look cool and the RUDY USA apparel is fun, does it really accomplish much? (www.joinrudy2008.com
By far the best website award goes to Barack Obama. Not only is it informative and easy to navigate, it allows you earn points for online activity. The more time you spend there the closer you get to become the ultimate Obama supporter. The game concept is genius and is the closest any of the runners have gotten to understand the demographic of social networkers out there. Will it pay off? Will Obama’s campaign stick with it after the primaries or is it just temporary? I guess we’ll find out soon enough (www.barackobama.com).