This week’s 3GSM World Congress in Barcelona has become a must for anyone interested in the future applications possible on mobile phones.
The world’s largest wireless event has a list of keynote speakers and attendees signed up for this year’s event, which runs Feb. 12-15 in Barcelona, reads like a who’s who in any industry remotely related to wireless telephony.
Morning and afternoon keynotes will address a range of subjects including: “How Mobile can be the Next Great Information and Entertainment Channel;” “Emerging Markets — The Mobile Industry’s Greatest Growth Opportunity” and “Creating Next Generation Business Models.”
“The 3GSM is the most important moment in the year for the mobility industry,” said Olga Alvarez, director of marketing for mobile TV technology developer SIDSA, who plans to present the company’s second-generation tiny screen platform in Barcelona. “It’s the best place to show off your wares because it’s truly a world showcase and the repercussions are global.”
Last year, the 3GSM congress moved to Barcelona from Cannes, where the accommodations for such an event were too limited. Originally, the idea was for Barcelona to host the congress for a trial period of three years. Rumors are that Barcelona and the congress organizers are in talks to make the venue permanent.