Piano Stairs: A Social Experiment To Help Increase Exercise
A social experiment called "piano stairs" gave subway riders a choice between piano stairs or the escalator. Watch what happens.
Advertising
WTF – Guy Catches Laptop With His Butt
What’s the best way a clever way to promote the new MSI X-Slim Series laptop? How about making a viral video of some guy catching it with his butt. The video is obviously fake. But MSI makes it pretty obvious how lightweight and slim their new laptops are.
AT&T Rolling Out MMS for iPhone Users on September 25th
It’s been a long time coming, but today AT&T announced that MMS will finally be available to American iPhone users starting September 25. MMS messaging was probably the most hyped feature of the new iPhone OS 3.0 when it was released this past June. AT&T confirmed the September 25th release date today in an e-mail …
Robocall Ban: FTC Bans Robocalls, But Will Telemarketers Obey The Law?
As of today, the FTC has instituted a robocall ban. But will telemarketers obey the new rules?
Microsoft Advertising Team Under Fire For Removing An African American From Its Polish Website
Microsoft is apologizing for removing an African American man from a photo on its website.
MacBook Transforms Into A Spaceship In La Poste Viral Video Ad
What if your computer wanted a change of scenery? What if it could just fly away and go somewhere else? That’s exactly what happens in this viral video ad from La Poste, the French post office. La Poste Viral Video The audio is in French so we’re not exactly sure what is being said. Probably …
Clever Helicopter Marketing Stunt Helps Promote G.I. Joe The Rise Of Cobra To Beachgoers
Brace yourself! Your relaxing afternoon at the beach this weekend might be interrupted by a G.I. Joe The Rise Of Cobra marketing stunt.
Starbucks Morning Joe Partnership Means MSNBC Morning Joe Is Now Brewed By Starbucks
In a brilliant move by the sales team at MSNBC, they sold a Starbucks Morning Joe coffee sponsorship for the network's popular morning show, Morning Joe.
10 Creative Alcohol Ads That Are Also Extremely Funny
Creative alcohol ads are essential for capturing attention and generating customer interest. Here are some of our favorites.
Why The Skittles Marketing Team Deserves A Raise For Their Innovative Social Media Strategy
Many companies are beginning to realize how important social media communities can be for their brand. But who would have thought that the Skittles marketing team would have been such trailblazers?
When Calculating Twitter’s ROI, Don’t Forget Its Change on Organizations
Social Media Isn’t Just a Marketing Tool but an Efficiency Driver What’s the bigger idea: social media as marketing stimulus or social media as a way to innovate business processes? Every brand manager or CMO should recognize that it’s both — and in a disruptive economy, you need to take advantage of both outcomes. And …
Sony VAIO Mannequins Take Over Grand Central Station
Watch out New Yorkers! Sony wants your attention and they think their "living mannequins" will get it. In a campaign to promote Sony's new Sony VAIO Lifestyle PC, a squad of models holding VAIO laptops will freeze in place in public places.
Murdoch on the prowl for print sales
News Corp. chief may go after N.Y. Times Rupert Murdoch’s counterintuitive quest to invest in print media helped drive away longtime lieutenant Peter Chernin. And now that Chernin can’t intercede, does Murdoch want to follow News Corp.’s $5 billion buyout of Dow Jones by gobbling up the struggling New York Times Co.? The answer appears …
Resilient Strategy for Times Despite Toll of a Recession
In a conference call with analysts late last month, Janet L. Robinson, the president and chief executive of The New York Times Company, laid out a vision of how the company would survive the downturn that is crippling the newspaper industry. “As other newspapers cut back on international and national coverage, or cease operations, we …
Disney Plans to Cut Costs and Release Fewer DVDs
Citing weakening consumer interest in DVDs, with or without the dismal economy, the Walt Disney Company said on Tuesday it would reduce the number of discs it releases and rethink how it markets and packages them. Sales of DVDs, by far the most significant contributor to profit at most studios, dropped sharply across the industry …
Time Warner Falls Into the Red
Time Warner Inc. and Time Warner Cable Inc. posted hefty fourth-quarter losses on more than $24 billion in write-downs, more than half relating to cable assets. The cable business, in which Time Warner holds an 85% stake, also saw its subscribership decline during the quarter, though revenue rose. The drop in subscribership may feed concerns …
