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Home : Advertising : How A Fart Sound Effect Got Smart Beep’s “Blind Date” Super Bowl Commercial Banned

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smart beep feature

How A Fart Sound Effect Got Smart Beep’s “Blind Date” Super Bowl Commercial Banned

Did you know that FOX television banned a Super Bowl commercial because of a fart? Here's a clip of the banned Smart Beep commercial.

Feb 1, 1999 by jayfrankwilson
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Reading Time: < 1 minute

Everyone loves a good fart joke… except FOX Television executives. In 1999, FOX pulled Smart Beep‘s Super Bowl XXXIII commercial that features a pretty woman farting.

If you haven’t seen the Smart Beep commercial yet, take a look. It’s very funny.

Smart Beep Commercial: Blind Date

In the Smart Beep commercial, a woman gets picked up at her house for a blind date. Her date opens the front passenger side door for her and then he walks around the outside of the car to enter using the driver side door. But as soon as the women gets into the car, she farts. farting in a car unknowingly while another couple is in the backseat.

The commercial features a woman farting. Maybe that was too much for FOX Television executives to handle.

#DidYouKnow @FoxTV banned a #SmartBeep commercial from #SuperBowlXXXIII‎ because a woman farted in it? #SuperBowl #Advertising #StupidCensorship
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FOX’s Double Standards When It Comes To Fart Jokes

We’re not sure why FOX felt the silly commercial promoting their beeper service was so controversial for broadcast TV in 1999. This is the same network that was broadcasting TV shows with crude humor at the time like In Living Color, The Simpsons and Married With Children. All three shows often use farting humor.

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Category: Advertising, TV & Film Tag: beepers, blind date, fart, Fox Broadcasting, funny, In Living Color, Married With Children, Smart Beep, Sports, Super Bowl, Superbowl, The Simpsons
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